St. Francis Medical Center
Delivered a service-line architecture, a physician directory, and a patient-first appointment path for a full-service medical center.
- Category
- Healthcare
- Highlight
- Regional
- Focus
- Healthcare authority
- Stack
- Healthcare web design
“Patients can finally find the right service line and the right provider without calling us first. The site does the heavy lifting before the appointment.”
Position a full-service medical center as the trusted regional healthcare authority across multiple service lines.
Service-line architecture, physician directory, patient resources, location pages, and clear pathways to appointments and care.
Delivered a service-line architecture, a physician directory, and a patient-first appointment path for a full-service medical center.
Healthcare web design · Service architecture · Provider directory · Patient funnel
- ›Design + information architecture
- ›SEO foundation (on-page, schema, internal linking)
- ›Conversion / inquiry pathway
- ›Content system aligned to client's service lines
- ✓Delivered — Service-line site architecture
- ✓Rebuilt — Physician directory
- ✓Launched — Patient appointment path
This case study reports delivered scope only. It does not publish traffic, ranking, revenue, or lead-volume numbers unless a verified source is attached; qualitative outcomes describe the shipped workflow, not measured performance.
Case-study data last reviewed for accuracy: 2026-01-15
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